MOMBI is a fictional tech company created by School of Motion to emulate real world client situations. For this project I was given a full brief, script and style guide to build a quick 30 second explainer.
HOW IT WAS DONE
The Mood Board:
I created a series of three different mood boards to present as options for the visual style of the piece. Each had similar elements, but vastly different styles.
Storyboards:
I settled on style #2 from the moldboards, and from that I created a basic storyboard to start getting the timing and action right.
Boardamatic:
Once the storyboard was approved, I moved on to creating a more refined storyboard, or Boardamatic, that featured the color scheme and all the major action.
Final Piece:
Once the boardamatic was approved, I moved on to animation. For this piece I utilized both after effects and Cinema 4D, plus some additional plugins for the glow effects.